The fitness industry is one of the most lucrative and successful sectors in the world today.
As the world’s largest market for fitness products, it attracts a large number of new and established fitness brands, including companies like Fitbit, Runkeeper, and the recently-launched Fitbit Surge.
But while there is a growing number of competitors and a large amount of data, it is the fitness companies themselves that are really the stars of the show.
While some of them have managed to build their own brands and products, others have been forced to focus on maintaining their position in the market.
That is why it is important for fitness companies to stay focused on the health and fitness-related businesses and focus on making them profitable.
This article is a part of our daily coverage of the Indian market.
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